Store & Operations Management

Store & Operations Management is designed to cover all of the day-to-day and long-term operational and other business-related needs of an independent bookstore, considering both high-level management topics and the daily tasks assigned to individual booksellers. Registration is limited to 30 students, with one person per store in each course.

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2023 Store Operations & Management Student Resource Page

2023 Course Instructors

Dean Anna Thorn, Independent Bookstore Consultant, Washington, D.C.

Lisa Swayze, General Manager and Buyer, Buffalo Street Books, Ithaca, NY

Candice Huber, Owner, Tubby & Coo’s, New Orleans, LA

Tim Smith, Operations Manager, Schuler Books and Nicola’s Books, Grand Rapids, MI

DeAndra Beard, Owner, Beyond Barcodes Bookstore, Kokomo/Indianapolis, IN

Sarah Rettger, Co-owner, Porter Square Books, Boston, MA


Membership

Being an active member of the bookselling industry is a critical step in growing a bookstore and shows commitment to your chosen profession. Stores with students in all Professional Booksellers School courses are required to be current members of their regional trade association and/or the American Booksellers Association. Students must also be enrolled in PBS, which is free.

Course Objective
Store & Operations Management is designed to cover all of the day to day and long term operational and other business-related needs of an independent bookstore, considering both high level management topics and the daily tasks assigned to individual booksellers. The course is built to help managers and owners evaluate their stores and take steps to build and improve infrastructure such as budgets, staff handbooks, and emergency preparedness plans.
Course Components & Cost

This course consists of live classes via Zoom, office hours, and assignments that contribute to course takeaways.. Discord is used for course communication, office hours, and to upload homework. Homework is assigned for each class. Students are expected to attend the live classes and finish and pass all homework to be certified. The course is $375, with discounts available for members of NAIBA, CALIBA, and MPIBA. Some regional trade associations provide grants or scholarships for certification courses; please contact your regional association for details. 

Major Project Deliverables

By the end of the course, students will have completed projects that help them create:

  • a store mission statement
  • a monthly budget folder with a cash flow analysis
  • P&L for the month, P&L for the year to date, and a balance Sheet;
  • a staff handbook
  • an emergency handbook
  • a marketing plan
Classes

Class 1 – Welcome to Class and Syllabus Overview

Class 2 –  Define Your Store

Class 3 – Store Systems

First Round of Office Hours

Class 4 – Your Financial Dashboard

Class 5 – Create and Manage Your Own Budget

Second Round of Office Hours

Class 6 – Budget Analysis & Forecasting

Class 7 – Staff Management

Class 8 – Human Resources
Class 9 – Creating Your Own Staff Handbook

Third Round of Office Hours

Class 10 – Emergency Preparedness

Class 11 - Inventory Decisions and Store Layout

Class 12 -  Websites, Merchandising and Supply Ordering

Fourth Round of Office Hours

Class 13 - Marketing Overview

Class 14 - Create Your Own Marketing Plan

Class 15 - Leadership Discussion

Learning Outcomes

This course will provide a thorough overview of the systems, plans and processes for running an independent bookstore. At the end of this course, students will have relevant documents in place, including:

  • Store operations manual, including store systems and policies
  • Budget management systems
  • Staff handbook
  • Staff management systems
  • Emergency preparedness plan
  • Inventory and store layout plans
  • Merchandising plan
  • Supply ordering management plan                                                                           
  • Promotions and marketing plan
  • Leadership tools

If you have questions or need assistance, contact administration at hello@professionalbooksellers.com.

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